Kendrick Lamar’s Super Bowl bootcut jeans steal the spotlight

Kendrick Lamar’s Super Bowl halftime performance was nothing short of legendary, but one unexpected detail stole the show—his light-wash bootcut jeans. While the rapper delivered a history-making set, fans on social media became obsessed with his Y2K-era denim, turning it into a viral moment.

Lamar, who rocked Celine flared jeans, a custom Martine Rose varsity jacket, a $68,000 Rahaminov brooch, and Nike Air DT Max '96s, was widely praised for his style. However, it was the jeans that took center stage.

Photo: AP

One fan joked about Drake's feelings after getting dissed by "a tiny man in flared jeans" — Lamar stands at 5'5" — while others debated whether the rapper was officially making flared jeans a mens' fashion staple .

Styled by Taylor McNeill, the look followed Lamar’s recent Canadian tuxedo moment at the Grammys, where he won five awards for “Not Like Us.” His Super Bowl outfit further cemented his influence on both music and fashion trends.

Photo: AP

With social media buzzing, one thing is clear—whether intentional or not, Kendrick Lamar just made bootcut jeans cool again.