Jools Lebron assures fans "Very Demure, Very Mindful" trademark is "handled"

Jools Lebron assures fans that the trademark issue is being taken care of.


Pop Culture & Art August 28, 2024
Image: joolieanniemarie on Instagram

Jools Lebron, the TikTok star who made the phrase "very demure, very mindful" go viral, recently addressed concerns regarding a trademark filing for the phrase. Jefferson Bates, a Washington State man, had filed for the trademark, causing a stir online.

Lebron reassured her fans on TikTok, saying, "We got it handled. Mama got a team now." She thanked her supporters for their concern and encouraged them to "keep an eye out."
 


The phrase gained popularity after Lebron posted a video showcasing her hair and makeup routine for work, describing her look as "very demure, very mindful." The video's popularity led to Lebron appearing on "Jimmy Kimmel Live" and gaining a significant following on TikTok.

Recently, Lebron shared images of herself outside Netflix headquarters, hinting at potential collaborations. She also shared how the trend's success has positively impacted her life, allowing her to help a friend in need.

Despite the initial trademark concerns, Lebron's confident statement suggests the situation is being resolved. Her fans eagerly await further updates.

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