Technical error causes ad pop-ups in Ubisoft's Assassin's Creed

Ubisoft was trying to put an ad for Assassin’s Creed Mirage in main menu of other Assassin’s Creed games

Ubisoft confirms that a technical error caused ad pop-ups in Assassin's Creed Odyssey this week.

The ad pop-ups appeared on the Xbox and PlayStation versions of the game. The pop-ups appeared when a player tried to navigate to the map screen which caused a lot of inconvenience.

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Ubisoft says it was trying to put an ad for Assassin’s Creed Mirage in the main menu of other Assassin’s Creed games. However, due to a technical error, the promotion showed up on in-game menus instead.

We have been made aware that some players encountered a pop-up message in-game while playing certain Assassin’s Creed titles yesterday. This was the result of a technical error that has now been fixed.

Our intention was to display a promotion for Assassin's Creed Mirage as part…

— Assassin's Creed (@assassinscreed) November 24, 2023

The technical error did receive a lot of backlash. However, the issue has been addressed immediately.