Google to launch 'Perspectives' search feed

Google's new search filter will allow for more detailed responses that are human-like including tweets, videos, blogs

Google's new search feature will show different perspectives in search results, displayed in a different tab, that will be available to users on Friday.

In a blog post Google wrote, “Tap the filter, and you’ll exclusively see long- and short-form videos, images and written posts that people have shared on discussion boards, Q&A sites and social media platforms.”

Last month at #GoogleIO we shared updates we’re making to Search to help you find and explore diverse perspectives from experts and everyday people. Today you'll be able to try it out. Learn more ↓ https://t.co/gxByfy128P

— Google (@Google) June 23, 2023

The Verge described the perspective results as “more like Pinterest than a typical set of Google results," which will include "long- and short-form videos, images and written posts that people have shared on discussion boards, Q&A sites and social media platforms."

According to Google's blog, the perspectives filter will provide human-like responses like advice from other people in the form of personal stories told through video, or tips from commenters in a forum thread.

Google claims to have improved its content ranking system which will evaluate sites and businesses based on quality and originality of the information.