#TribuneEmbracesEquity takes twitter by storm

Hashtag becomes second top trend on Pakistani Twitter as country marks Women's Day

KARACHI:

The Express Tribune is ruling Twitter trends as #TribuneEmbracesEquity has become a talking point on International Women’s Day in Pakistan. The trend has been embraced by netizens, who turned to the popular microblogging website to discuss the importance of the various contributions made by women in society.

A user praised the initiative and penned, “Express Tribune is doing a really great job by sharing success stories of many wonderful ladies around us. #TribuneEmbracesEquity is actually embracing equity in its live session today at 12:30pm.”

Digital media strategist, Amnah Jabeen promoted the webinar on her Twitter account, “Empower the Women, Empower the Society. The Express Tribune is celebrating #InternationalWomensDay with an empowering webinar featuring inspiring women who have made a mark in diverse industries. Tune live today at 12:30 pm as #TribuneEmbracesEquity”.

Blogger, Faizan Riaz noted that every ‘empowered woman’ has a unique story that deserves to be platformed, “On this Women's Day, Express Tribune giving Tribute to empowered women of Pakistan. Every empowered woman has a background story which nobody knows. #TribuneEmbracesEquity”.

There is a dire need for women --- who make up over 50 per cent of Pakistan’s population --- to empower themselves through innovation and technology.

This was the crux of the webinar hosted by The Express Tribune, which joined hands Daraz.pk and Jubilee Insurance for this virtual event. The webinar sheds light on Innovation and technology for gender equality for this year’s International Women’s Day.

Titled “Innovation and technology for gender equality,” the webinar was hosted by Sidra Iqbal along with panelist speakers such as the First lady of Pakistan, Begum Samina Alvi, Social Impact Specialist Shaista Ayesha, Chief Human resources Officer at Daraz Nida Yousuf, as well as, Chief Human Resources officer at Jubilee Insurance Tazeen Shahid.

The role of Women in society, empowering women, and their roles in diverse industries were some of the many areas covered during the discussion.

 

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