Twitter finds PSL's inaugural video ‘inspired’ by Olympics 2012

Fans found the two videos to be eerily similar and we don’t completely disagree

It’s cricket season all over again with Pakistan Super League 2022! Boosting the morales of players before matches began, former cricket player and Prime Minister, Imran Khan had an inaugural message. The rather dramatic video, featuring Khan and Ramiz Raja was full of cricket frenzy, upbeat music, and royal charm.

وزیراعظم @ImranKhanPTI کا PSL کے حوالے سے پیغام #LevelHai pic.twitter.com/wIQvbACBC3

— PTI (@PTIofficial) January 25, 2022

Uploaded on Pakistan Tehreek Insaaf’s (PTI) social media accounts on Tuesday, Pakistani Twitter couldn’t help but create comparisons of how the promotional video is eerily similar to the inaugural video of the London Olympics’ 2012 video featuring Queen Elizabeth and Hollywood star, Daniel Craig aka James Bond.

Whether an inspiration or not, the video was initially lauded by cricket fans, but netizens had mixed reactions about the plagiarism attempt once it became news. They were mostly upset about the marketing stunt “lacking originality.” A user called Imran Khan a “desi Queen Elizabeth”

So Imran khan is playing desi Queen Elizabeth?? 🤔🤔 pic.twitter.com/zR3c4FCNCn

— Dr Humma Saif (@HummaSaif) January 26, 2022

A user tweeted, “If the maker of this PSL video wanted to create a burlesque of Olympics inauguration video starring Queen and Daniel Craig, he really did hit the mark! But if he was serious, it's absolutely tactless and boring, to begin with.”

If the maker of this PSL video wanted to create a burlesque of Olympics inauguration video starring Queen and Daniel Craig, he really did hit the mark! But if he was serious, it's absolutely tactless and boring to begin with. pic.twitter.com/Bdo3Cam1AY

— Ali Fareed Azeemi (@AzeemiFareed) January 26, 2022

On a scale of 1-100, a user believed the video was “90%” plagiarised. Can that be a coincidence?

Plagiarism Check: 90% 😂https://t.co/Mltlua82Zo

— 𝓜𝓾𝓱𝓪𝓶𝓶𝓪𝓭 𝓗𝓪𝓼𝓮𝓮𝓫 𝓝𝓪𝓼𝓲𝓻 (@mhaseebn) January 27, 2022

Another user was particularly upset with the lack of efforts of PSL celebrations this year around but called the video "the only good thing" to happen.

PSL season 7 and there is no branding on streets during matches, in previous PSL seasons at least Khi was decorated. Even Areas around stadium were in blackout today. What a mess! The only good thing this chairman PCB did was copy james bond olympics ad with queen 🤦🏼‍♂️

— Ammad Yousaf (@AmmadYousaf) January 27, 2022

They took to the micro-blogging app and shared, "PSL season 7 and there is no branding on streets during matches, in previous PSL seasons at least Karachi was decorated. Even areas around the stadium were in blackout today. What a mess! The only good thing this chairman PCB did was copy James Bond Olympics ad with the Queen."

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