Nawazuddin Siddiqui pessimistic about OTT's future in India

The actor feels that the space has already become crammed


Entertainment Desk November 21, 2020

Nawazuddin Siddiqui may have been one of the greatest benefactories of the increasing number of OTT series in India however he isn't as optimistic as many would think him to be. The Sacred Games star in a recent virtual discussion talked about the OTT space getting too crowded, reported Khaleej Times.

“Frankly speaking, OTT used to be a platform for content that was different from the typical Bollywood form, and had a distinctive character. I am not talking about social content, but content for audience who want something apart from the regular Bollywood,” Siddiqui was quoted as saying. “At the moment, there is an overload. We have a tendency of herd mentality. With that, there will be a decline and there is no doubt about it. There is a possibility of going below the set level.”

According to the actor, what started out as art is now becoming a business. “We turn art into trade. Initially, it is art and then eventually turns into a business. I fear that it will seep into the OTT space as well. I fear the trend of showing anything and everything in the name of business. It will happen, in fact it has already begun,” shared the actor, who has explored the OTT space as an actor extensively.

“For example, I didn’t expect that these types of films will be released on Netflix, which I won’t be able to watch. But they are being released on Netflix, especially in India. Netflix and other OTT services have a very different set of audience,” he added, without naming the films.

Have something to add to the story? Share in the comments below.

COMMENTS

Replying to X

Comments are moderated and generally will be posted if they are on-topic and not abusive.

For more information, please see our Comments FAQ