Video game sales surge as lockdown keeps people indoor

Video game sales hit their highest in over a decade

Reuters April 22, 2020
Boy opened a Paytm account from his father's phone and linked it to his bank account for downloading online games. REPRESENTATIVE IMAGE

Videogame sales in March hit their highest in over a decade, as Americans turned to games like “Animal Crossing: New Horizons” and “Call of Duty: Modern Warfare” because of lockdowns to stem the spread of the coronavirus.

Sales of gaming hardware, software, and accessories in the United States jumped 35% to $1.6 billion last month from a year earlier, according to data from research firm NPD.

The sales and growth are the highest for the month since March 2008, when sales grew over 52% to $1.8 billion, said Mat Piscatella, an analyst at NPD.

Netflix adds a ‘screen lock’ feature to prevent accidental pauses

Nintendo’s life-simulation title “Animal Crossing: New Horizons”, launched last month, topped NPD’s best-selling list, followed by Activision Blizzard’s battle blockbuster “Call of Duty: Modern Warfare”.

As the coronavirus shut down the country and forced millions inside their homes, certain businesses including gaming, online streaming and video conferencing have witnessed a boost in user engagement.

Analysts have expected gaming sales to benefit in the near-term from the stay-at-home orders.

Netflix Party: Now you can watch movies together under coronavirus lockdown

“NBA 2K20” from Take-Two Interactive Software and Sony’s baseball simulation game “MLB: The Show 20” were also among the most sold games, the data showed.

Sales of gaming consoles Xbox One, PlayStation 4 and Nintendo Switch rose 63% to $461 million in March from a year earlier. Nintendo Switch hardware sales more than doubled.

New-generation consoles, Microsoft’s Xbox Series X and Sony’s PlayStation 5 are expected to come out at the end of the year.


Replying to X

Comments are moderated and generally will be posted if they are on-topic and not abusive.

For more information, please see our Comments FAQ