
The video, which notably does not give Zayn any screen time, features a mysterious black-cloaked figure, surrounded by ordinary humans.
https://www.instagram.com/p/B78bnX_J-TU/
Naturally, his fans had a lot of emotions to process in the wake of the highly anticipated release, however by the numbers on the YouTube video, it seems it may not have had the same impact as his earlier releases.
The flames music video was stuck at 453k views after about 6 hours and now after about 16 hours the views are 645k I dunno if there was some glitch or wat but this definitely isn't ryt#Trampoline for #Bestremix at #iHeartAwards@zaynmalik @shaedband https://t.co/0e436YzzJD
— Guy next door (@records_zayn) January 31, 2020
flames is so good pls maybe if zayn dropped songs more often 🙄
— ÙŽ (@diorsksj) January 31, 2020
https://twitter.com/_aleyaaaa/status/122317405117199155
Some fans also pointed out how multiple former members of the hit boy band One Direction are releasing new material at the same time.
https://twitter.com/FeehilysBitch/status/1223202786554179591
https://twitter.com/TrisyaStans1D/status/1223176300820480000
The Pillowtalk hit maker has not released a solo song in a quite a while. Flames comes hot on the heels on numerous collaborations with various different artists - Zayn has collaborated with R3HAB and Jungleboi on this track.
Needless to say, fans of the I Don't Wanna Live Forever singer are yearning for some new solo material and from the looks of it, Zayn may be working on a new album. Guess we'll have to wait and see.
Till then, you can watch the music video here.
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