ICI Pakistan Revolutionizes CSR in Pakistan

ICI Pakistan re-establishes ground rules for corporate social responsibility


July 03, 2015
ICI Pakistan's Success Story

ICI Pakistan Limited, an entity that traces its roots even before the 1947 partition, is the epitome of collective and shared growth and prosperity. Their recently launched corporate video serves to highlight the company’s presence across Pakistan and the way it contributes to the general uplift and well-being of the society. Whether it is providing technical training to women or low-cost quality educational and healthcare facilities, the company proves its mark as a sustainable business model that is integral to national growth.

PPolice officials on a busy road. PHOTO: EXPRESS/ M. Shehzad PPolice officials on a busy road. PHOTO: EXPRESS/ M. Shehzad

The ministry took these steps to stop payments from the treasury accounts, as the budget deficit was going through the roof, sources said. PHOTO: FILE

Even as it reaches new heights of success the company remains unflinchingly committed to its core values. The well-being and satisfaction of the customer remains at the top of the list. The realization that customers make a brand is so deeply entrenched in the brand that they leave no stone unturned when it comes to customer satisfaction. Apart from this, the company also emphasizes on cultivating and nurturing its employees to produce an environment in which they can grow and evolve. This in turn ensures that productivity and development enhance drastically.

Moreover, ICI Pakistan places huge importance on taking ownership and responsibility for their actions which means that ethical guidelines and official code of conduct are strictly adhered to. At the core of its values is the zealous passion for innovation which propels the company to come up with new ideas for a better tomorrow. Tying all of this neatly together is the determination of the brand to maintain its growth and to constantly strive to outdo its previous performance.

 

The ministry took these steps to stop payments from the treasury accounts, as the budget deficit was going through the roof, sources said. PHOTO: FILE The ministry took these steps to stop payments from the treasury accounts, as the budget deficit was going through the roof, sources said. PHOTO: FILE

Working in the shadows, the ICI Pakistan contributes to both the economy as well as the society in a plethora of ways. It is involved in key businesses and products all of which are vital to our everyday lives. For instance the company is a pioneer manufacturer of Polyester, a product which is used in all kinds of apparel, upholstery and in products ranging from automobiles to sails. S

oda Ash, another product that the company manufactures, is used in essential items like glass, detergents and paper. Moreover, the company boasts of producing around 70 percent of Soda Ash for Pakistan alone. Since the company emphasizes on giving back to the society and places the well-being of people as its first priority, one of the areas in which they excel in is pharmaceuticals and nutraceuticals. Additionally, ICI Pakistan is also a leading player in the manufacture of different chemicals all of which in some way or the other touch our daily lives in many different ways.

The ICI Pakistan affirms its claims of being a sustainable and successful business model by being the winner of the Gallup Great Workplace Award. This prestigious accolade was awarded to the company for its unwavering commitment to creating a safe haven for its employees which enables them to work to the best of their abilities and maximizes their potential.

 

Islamabad High Court. PHOTO: EXPRESS Islamabad High Court. PHOTO: EXPRESS

Perhaps the biggest success of ICI Pakistan is its cognizance of the importance of operating on an environment friendly business model. Even though the company is not mandated by national laws, it still chooses to adopt sustainable business practices which preserve the delicate balance between environment and society. The company produces economic growth with minimum carbon emissions, effective water conservation and waste management strategies and a staunch commitment to health and safety of customers, employees and society at large.

Even within the company and its internal dealings, ICI Pakistan champions professionalism. The company prides itself on regularly engaging itself in community-centric activities and has adopted a zero tolerance policy for unethical business practices with respects to both its internal and external dealings. In short, ICI Pakistan symbolizes an open family that promotes shared growth of its employees and customers as well as Pakistan.

 

 

COMMENTS

Replying to X

Comments are moderated and generally will be posted if they are on-topic and not abusive.

For more information, please see our Comments FAQ