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Uth Oye! goes out to 27 countries around the world: CEO

CEO of the cause-based clothing brand remarks that it now goes out to countries like India and Dubai.

Ema Anis May 05, 2011

Zohaib Chaudhry, the CEO of Uth Oye! a socially responsible Pakistani clothing brand, revealed that the brand has been doing extremely well via the online sales as it now goes out to 27 countries all over the world.

Chaudhry, speaking on The Morning Show with Huma Amir Shah on Express 24/7, announced the opening the brand's first outlet in Lahore next week.

Uth Oye!, which brings a collection of t-shirts, jeans, bags and other accessories, identifies with various social causes by donating 50% of its funds to non-profit organisations dedicated to providing electricity, education, food and gas in Pakistan.

“The buyers can easily pay for the products in cash when they get delivered to their homes… You don’t even need to have a credit card,” commented Chaudhry on the service. “Even the extra charges are not more than just Rs50-60.”

He added that everything that comes with their products, from the tags to the bags they’re in, can be used by the consumers later. “The tags are made from a hard material and can be used as a book-mark… We don’t want any single thing to be wasted.”

He also said that the brand not only helps with the social work but also spreads awareness among the people through its products.

COMMENTS (2)

Hassan Malik | 12 years ago | Reply You guys are using the peace symbol, which is not one of our designs - That is a Daku design picked from an earlier piece in the Tribune by Saadia Qamar in which she talked about a litany of t-shirt businesses. Shoddy research guys. Shame shame. It even frigging says Daku on the bottom mid of the image on the right.

Clinical Hammer | 12 years ago | Reply That is a really formidable effort. I think civil society needs to take such initiative which give momentum to moderate thought. I am definitely going to search for this online right now.

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