Trade carnivals called game changer for businesses

Over 100 stalls set up at the Multan trade exhibition

MULTAN: Trade carnivals would prove to be a game changer for the business people of south Punjab who could not reach markets and buyers directly, remarked Multan Chamber of Commerce and Industry (MCCI) President Malik Asrar Ahmed Awan.

He was speaking at the Multan Trade Carnival organised at the MCCI House in the City of Saints in collaboration with the state-owned Trade Development Authority of Pakistan (TDAP) and other organisations. The three-day trade carnival ended on Monday.



At least 119 stalls were set up by different companies as well as Karachi and Multan chambers, the Small and Medium Enterprises Development Authority, Pakistan Small Industries Corporation, police and others.

A number of handicraft booths were also set up by skilled artisans of Balochistan, Khyber-Pakhtunkhwa, Sindh and other parts of the country.

Awan said the carnival attracted domestic and foreign buyers whereas a number of ambassadors were also invited to the event.

He called it a unique exhibition where more than 100 stalls were set up for the display of textile, agriculture, energy and telecom products as well as handicrafts, food and beverages, leather and footwear, electronics and home appliances, boutiques and brands, cosmetics, jewellery, furniture and homeware, arts and crafts, interior decoration, health care and nutritional products and services.

“This event opened the doors to new horizons, markets for small and medium enterprises and entrepreneurs and would provide an opportunity to the beneficiaries to build their relations with business professionals,” he said.

He asked businesspeople of the area to step up networking, avail themselves of partnership opportunities and improve market understanding, knowledge and strategy.



Briefing media, MCCI Secretary General Khurram Javed Butt said maximum number of women was accommodated in the trade carnival to showcase their expertise.

Participants explored new avenues and opportunities to enhance the scope of their businesses with the help of Multan Chamber and government departments. He voiced hope that thousands of visitors including foreign diplomats, corporate chief executives, importers and exporters would throng the carnival in future.

Published in The Express Tribune, December 26^h, 2017.

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