Business

Representing Pakistan: Four firms to participate in IT fair

Favourable perception of Pakistan in China makes it relatively feasible to solicit business

APP November 17, 2017

Minister of State for IT Anusha Rahman (C) chairs a meeting of the Pakistan Software Export Board. PHOTO: PID

ISLAMABAD: Four Pakistani IT companies will be representing Pakistan Software Export Board (PSEB) Ministry of Information Technology in the 19th China Hi-Tech Fair (CHTF) inaugurated Thursday at the Shenzhen Convention and Exhibition Center in Shenzhen, China.

This is the third consecutive participation of Pakistan’s IT sector at CHTF and is in line with the current government’s efforts to market Pakistan’s IT industry in top markets. China’s fair is an extremely important high profile exhibition for Pakistan’s IT Industry.

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This year, the CHTF 2017 is focusing on energy conservation and environment protection, new generation IT, biology, high-end equipment manufacturing, new energy, new materials, and new energy vehicles. Favourable perception of Pakistan in China makes it relatively feasible to solicit business from the prospective China-based customers and therefore offers a more attractive proposition than mature markets.

Published in The Express Tribune, November 17^th, 2017.

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