Apple stops selling 256GB iPhone 7 to increase demand for iPhone 8

They need to increase the iPhone 8 demand until the iPhone X is readily available


Tech Desk October 23, 2017
A customer opens the box to her new iPhone 8 after picking it up at the 5th Avenue Apple store in New York City, US, September 22, 2017. PHOTO: REUTERS

With the iPhone X to start shipping in less than 10 days, the smartphone market is buzzing with news concerning Apple's iPhone models.

The iPhone 8 has not generated the same demand its predecessor managed to and it comes as no surprise that Apple took some steps to increase its demand especially until the iPhone X is readily available.

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Earlier in September, when Apple announced the release of iPhone 8 and X in fall of 2017 they also announced that the company will stop selling the 256GB version of the iPhone 7.

This leaves us with no other option but to buy a 32GB, 128GB iPhone 7 or the 256GB iPhone 8.

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Mashable spoke with an Apple customer service representative, who confirmed that the company no longer directly offer a 256GB iPhone 7.

Even with such changes, the iPhone 8 hasn't quite held the fort together but luckily for Apple, it doesn't have to after Nov 3rd when the iPhone X starts shipping.

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