Ride-Hailing Services: Help increase mobile internet usage

According to the PTA, the number of mobile internet subscribers reached a record 40.56 million by the end of April

PHOTO: REUTERS

ISLAMABAD:
Ride-hailing services Uber and Careem have contributed to an increase in the number of mobile internet subscribers since their drivers need to remain online during their hours of duty and for that they need mobile data. Further increase in the number of drivers and users will lead to increased mobile internet usage. “In line with our vision to improve and simplify the lives of people, we want to bring technological and financial inclusion in addition to enhanced learning for the masses,” said Careem’s manager in Islamabad. Pakistan is one of the fastest growing mobile internet markets amongst developing countries. According to the PTA, the number of mobile internet subscribers reached a record 40.56 million by the end of April 2017 which represents 29% of all mobile phone users in the country.


Published in The Express Tribune, June 24th, 2017.

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