Attendees look at computers showing the "Dubai Font", the first typeface developed by Microsoft for Dubai, during a conference to announce its launch on April 30, 2017, in the United Arab Emirate. PHOTO: AFP
The font was developed simultaneously in Latin and Arabic script and is available to 100 million Office 365 users around the world.
Dubai Crown Prince Hamdan bin Mohammed al-Maktoum has urged all government institutions to adopt the font in official correspondence.
PHOTO: AFPThe Executive Council of Dubai, which manages the affairs of the city-state and is headed by Prince Hamdan, said the font reflects the United Arab Emirates' vision "to become a regional and global leader in innovation".
Apple's new store in Dubai might be its best one yet
"It is the first font to be developed by a city and to carry its name", Executive Council secretary general Abdulla al-Shaiban told a news conference.
PHOTO: AFPHome to the world's tallest tower and the largest shopping mall in the Middle East, image-conscious Dubai has pushed in recent years to broaden its appeal by investing in its technology and culture.
Dubai wants to build a city for the future
The emirate also aims to emerge as the world's happiest city, and last year appointed a happiness minister.
In 2016, some 14.9 million tourists visited Dubai, the most liberal of the UAE's seven emirates and its least dependent on oil revenues.
Dubai will host the six-month Expo 2020 under the themes of sustainability and mobility.
1719640649-0/BeFunky-collage-(77)1719640649-0-270x192.webp "outlook web access disruptions impact over 80 of users microsoft launches investigation")
COMMENTS
Comments are moderated and generally will be posted if they are on-topic and not abusive.
For more information, please see our Comments FAQ