These $425 jeans are breaking the internet

The brand was trolled mercilessly on Twitter

WASHINGTON: For the discerning gentleman who wishes to look like a labourer without actually getting dirty, might we suggest... luxury jeans coated with fake dirt?

A listing for the $425 jeans on the website of upscale department store Nordstrom has gone viral, garnering heaps of scorn from folks who presumably prefer dirtying their trousers honestly.



The PRPS Barracuda straight leg jeans "embody rugged, Americana workwear that's seen some hard-working action with a crackled, caked-on muddy coating that shows you're not afraid to get down and dirty," according to the description of the online listing, which notes that they should be washed cold and line dried.

PHOTO: SCREENGRAB

At first glance, the jeans look like they might have been worn by a rough and tumble construction worker, but on closer examination the 'dirt', which covers the legs, crotch and seat, appears a bit shiny. To complete the look, there's a matching 'muddy' jean jacket, also for $425.

PHOTO: SCREENGRAB

Mike Rowe, host of the Discovery Channel program 'Dirty Jobs,' blasted the jeans in a post on his blog Monday.

"This morning, for your consideration, I offer further proof that our country's war on work continues to rage in all corners of polite society. Behold the latest assault from Nordstrom's," he wrote.



"The Barracuda Straight Leg Jeans aren't pants. They're not even fashion. They're a costume for wealthy people who see work as ironic -- not iconic."

Twitter users piled on:

https://twitter.com/emilyaegraves/status/857292456462864387

https://twitter.com/Pamela_Moore13/status/856960983603990529

https://twitter.com/EricLeeHuffman/status/856976313717891072

The Nordstrom muddy jeans are a beautiful tribute to their hardworking 7-year-olds who show up to the factories each day w/ dirty clothes.

— Jared Bilski (@JaredBilski) April 27, 2017

https://twitter.com/DavidGKowalski/status/857435021065506816

Dirty jeans created & worn by a real Montana Rancher (aka Floyd my stepdad). Wait until I tell him I could get $450 for them! @Nordstrom pic.twitter.com/7TvObcZw5f

— Sarah Osmer (@so_project) April 27, 2017

The company was also trolled by Reebok selling a 'sweat soaked shirt'

Reebok just slayed Nordstrom's $425 'fake mud' jeans with a sweat-soaked shirthttps://t.co/97Cup4PE2Z pic.twitter.com/zK0yEIl20X

— The National Desk (@TND) April 27, 2017

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