"I can't tell you how much time was spent debating," former Disney studio head Jeffrey Katzenberg said at a question and answer session earlier this week.
Pretty Woman's cast celebrates film's 25th anniversary
He added: "As a script, Pretty Woman was an R-rated movie about a hooker on Hollywood Boulevard. By the way, in the original version - it's pretty dark - I think she died of an overdose."
"So convincing (people) that we should make that at the Walt Disney Co, and that it's a fairy tale and a princess movie, a lot of people had a hard time seeing it. But, as they say, the rest is history."
The Garry Marshall directorial tells the story of a man - in a legal business - who needs an escort for some social events. He hires a prostitute and they ultimately fall in love with each other.
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