
The festival will provide an opportunity for family entertainment to the people of Karachi and will also create a strong platform for various national and multinational companies to introduce, promote and sell their products and services to a relevant target audience for two days.
The festival will cater to all members of the family including, kids, youth, adults and senior citizens.
Kids can enjoy rides, magic shows, gaming zones and puppet shows, while the youth can enjoy concerts, music mania and painting. A variety of cuisines will also be offered in the food court area.
"The festival is organised as there are not many options available for the general public where the entire family can have entertainment under one roof," said Express Media Group marketing manager Faheem Mujahid, adding that the event is designed to attract a high-crowd attendance during the two days.
More than 200 exhibitors will be present from various segments such as, consumer electronics, food and beverage, domestic appliances, fabrics and apparel, leather products, home and décor, surgical and pharmacy, auto parts, gems and jewelry, financial institutions, estate and construction, travel and tourism, leisure and personal and health care.
The first Express Family Festival was organised in Karachi during 2009 at the Expo Centre. It received a remarkable response, with appreciation and high-attendance of families. The festival also received high appreciation from the government, private sector enterprises and other sectors.
Published in The Express Tribune, July 17th, 2016.
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