This is with reference to the article “Déjà vu” printed in your Sunday Magazine on August 29.
KARACHI: This is with reference to the article “Déjà vu” printed in your Sunday Magazine on August 29. This is to set the record straight. I would just like to point out that the writer, N M Sultan, got some of the facts wrong. Firstly, Tapulicious is a result of Tapu Javeri being a Pond's Brand Council member for 2010. The publishing of this information would have put the book in its proper context. Secondly, Still Waters is not an event management company and the event – held of August 11 – was managed by Catwalk Event Management. Still Waters does not “dabble” in publishing, it is in fact a reputed publishing company and published its first book, which was ‘Revived’ and not ‘Skin’, a couple of years ago to much acclaim. This information was also incorrect in the article.
Frieha Altaf
CEO, Catalyst PR and Marketing
Published in The Express Tribune, September 2nd, 2010.
