Fashion

The demand for fashionable yet modest clothing is growing faster than many brands are willing to acknowledge

Latest collection of Khaadi, Ethnic, Image, Agha Noor has hit the market, full of glitz, glamour, sky-high prices

Bringing together designers from both countries, the event celebrated friendship through a fashion fusion

Designer steps down amid industry-wide designer shake-up

Designer adds touch of South Asian glamour with newest collection

Designer's work included dresses, handbags and trousers

Rapper joins growing list of international celebrities to style a Pakistani brands

Designer showcased ready-to-wear womenswear for Dior

Collection wanted to share serenity and a homely atmosphere, according to designer

Designer's collection was kick started with Helen Mirren reading lyrics of Beatles song

kendell Jenner, Viola Davis and Nicole Kidman walked the ramp

Actor accompanied Stanley Tucci to see Dolce & Gabbana collection

Collection introduces fresh presentation for spring/summer 2026

Stepping into a new era, brand balances elegance with creativity

The crochet-heavy summer collection focuses on outerwear with a rock and roll edge

Designer embraces moody and vibrant hues at show

Designers featured black and white gowns, cheetah prints and lively colours

Designer blends the earthy and elegant this year

Designer claims her words were within constitutional rights

Shoppers take over Emporio Armani brand stores

Patriotic designs are being introduced for The Victory Day parade

Zubair Shah and DSF partner up to challenge stigma in fashion segment.

Revel in effortless elegance and timeless styles bound by expert signature artistry

To boost men's self-confidence, the campaign highlights the importance of scalp health

Your sense of fashion will undergo an upheaval after you give birth, whether you like it or not

The ready-to-wear suits collection by Ideas by Gul Ahmed is here—effortless style, zero hassle, and budget-friendly

The appeal of this pair of trousers lies below your ankles

From vests to blazers to jackets, here are eight times the actor gave us sartorial excellence this month

The line promises contemporary design suited for traditional festivities

Enjoy timeless elegance inspired by exotic locales and the enchanting beauty of nature

Explore GulAhmed's new Lawn Collection 2025 featuring 250+ exquisite designs, premium fabrics, and unique lookbooks

Enjoy a masterful blend of the old and the new as each fresh piece radiates timeless luxury

From Hania to Saba, these actors play with different fabrics and textures using only one colour

From recreating memes to dressing up as iconic characters, these A-listers take spooky season seriously

Create the perfect memory, or at least the perfect photoshoot with your pet

Parishae, Fahad Hussayn and HSY stand out on the second day of the event promoting sustainability

Bold cuts, vanguard jackets and cultural reinvention dominate the runway

Be it relaxed pieces for a casual weekend or sophisticated styles for the workday, Mishkaa has you covered

Sabrina Carpenter’s fashion sense has evolved from Disney darling to a real-life Polly Pocket, and we’re obsessed!

These A-listers finally ditched tacky fashion to bring back elegance for a night

Western brands have started to regress on this global movement, but not before impacting the local fashion scene

The upcoming gala is all about Black dandyism and features its first all-male co-chair list

Why stress over what to wear? Matching sets have arrived to save the day!

Get ready to suit up and strut your stuff—2025 Met Gala is bringing the dandyism back to the red carpet!

From Milan to Paris, fashionistas are channelling their inner corporate titan

The perfect touch of luxe texture to all your seasonal outfits.

Men’s fashion has been stuck in a rut for a while when it comes to office wear, now it‘s time for a change

Class and a lack of over-the-top headgear at the Emmys doesn’t mean it was boring, in fact, quite the opposite

From Saba Qamar to Amna Ilyas, these stars bring their A-game when it comes to social media style

From DJ Khaled posing in pink to Taylor’s tartan nightmare, who nailed last night’s looks