A pair of blue denim jeans takes 2,900 gallons of water to make in Pakistan. The bulk of it goes into growing the cotton. And while today Pakistan is the largest exporter of denim, using this much water for one pair of jeans is paying too high a price. We earn a fraction of the $300 they sell for at Macy’s in New York. Growing potatoes takes only 31 gallons of water.
This comparison was used by Adnan Asdar to drive home the magnitude of our water crisis to students at the Indus Valley School of Art and Architecture. The CEO of Multinet, a structural engineer by training, has been involved in international water advocacy. His forceful talk was the opening act to get students excited about the presentation on the challenges to the Indus River basin by Erum Sattar, who is pursuing a doctorate at Harvard University and is a Water Fellow with the Harvard Water Security Initiative (see its website for a .pdf of her presentation). Her goal on Thursday was to invite more creative young minds to apply themselves to this area.
This generation should know that there is no ‘planet B’ option for Pakistan, as Asdar put it. We are, fortunately enough, well located in the ‘Third Pole’, the Hindu Kush-Himalayan region that has more snow and ice than anywhere outside the Polar Regions. But climate change, water sharing with India and the way we (mis)manage our own water mean that we have become a water-stressed country. Water-logging and salinity and lowering groundwater levels because of irrigation and tube wells do not help.
Dams and water storage are part of the answer. But here too Asdar brought up a comparison: At Partition Pakistan had 1 dam and India 344. By 2010, Pakistan had only 143 dams and India 4,340.
So, unless we figure out our disputes with India, it will be “game over” for Pakistan, warned Asdar. But guess how interested Pakistan has been. In 2008 when the International Court of Arbitration was hearing the dispute over India building a dam on the Jhelum, Pakistani officials didn’t even turn up. India was there in full strength with its lawyers, engineers and secretaries. The court decided in its favour. We were busy haggling over plane tickets to The Hague.
Now Indian hydropower projects on the Chenab are going to put stress on the Indus Water Treaty of 1960. This World Bank-mediated agreement was signed after India stopped water flowing from its canals to Pakistan shortly after Partition. The agreement divided the use of rivers and canals between the neighbours. Pakistan got three rivers as did India.
And in our own backyard, the federal and provincial governments will have to also talk about, say the Kalabagh Dam, and how without reservoirs we can’t store water.
The talk was organised by Asst. Prof. Aliya Iqbal of the Liberal Arts faculty.
Published in The Express Tribune, August 30th, 2013.
COMMENTS (13)
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The context of the article needs to be understood... There is no need to argue over the literal meaning so to speak...
Try googling Levi's Waterless Jeans! We need more of such initiatives.
http://store.levi.com/waterless/
This is a highly irresponsible article, with no prior research done. Do you know that several hundred thousand workers are employed by the Denim Sector in Karachi alone? What do you think would happen if Pakistan channeled its resources towards the Agricultural sector? Do you expect all these people to relocate to the rural areas? Furthermore, I would advise you to look at the move towards sustainable production and the amount of money being spent by all leading Denim manufacturers to reduce discharge and to put up Effluent Treatment plants. Please do not malign one of our leading Industry's for the sake of publishing articles
The presenter has failed to mention here that how many kilos or tons of potatoes, it can make so to make a comparative study.
that y i was thinking about kala bagh dam..
Thats highly immature. How many of them actually DO NOT wear denim jeans. None... Mark my word for it. The numbers and volumes are exaggerated. And now they expect all these factories to shut down and start growing potatoes. How come a respected newspaper come up with such an absurd article coverage. Is the reporter also an Indus Valley grad? Such ppl should be kicked to bring false information to public. Do your home works first and then report. When will we stop hearsay only?
Oh yes, let's cut off the country from it's biggest export business and unemploy the hundreds of thousands who depend upon the industry to survive. But wait! they can all be potato farmers instead! And after the potatoes fail to grow due to lack of fertile land, cost of farm equipment, lack of resources, etc. we can just survive on the water, right?
Similar debate was started a few years back about using natural gas for fertilizers rather than to produce energy for textile mills. Wonder who is paying for this one on water :)
I wonder if i would be hired as a Marketing Manager in Potato Trading company after closure of Denim Industry :-/
@Random, well I guess you didn't read the article, just the topic of the article. It's not about $ but about water shortage, which Pakistan will be facing in the near future. The same water which is the source of life in this region. When there is no life, there won't be any $...
@Random: Agreeing with your views, I would add further, that we should be wary of such half baked analyses and proposed solutions. if the agriculture produce really get so much worth..........then the whole developed world would have been growing and exporting tomatoes instead of hitech. the thong is we should have balanced approach.............agriculture is very important...no doubt but the finished prodcuts earn more cash and hitech items are even more important and strategically significant.
WOW how catchy can a headline be, not only catchy but a lie as well. the whole article is based on water while not even a paragraph explains the distribution of 2900 gallons of water for a pair of jeans. i work in a washing factory which processes 30,000 pairs of jeans per day. the washing process of the jeans is the most crucial as most of the water consumption takes place in this process. i do not know about the water consumption in growing a cotton plant, but i assure you the headline is not true. Tribune's correspondent is misleading the readers.
This has become fashion to introduce such speeches which brings useless debates while ground realities are too diffrent. Will your potato bring such forex to homeland ? May this gentle man identify the land to grow as much potatoes where we can utilize 2900 gallons of water ? We are neiher in shortage of water nor power, it is only to manage things properly and honestly. I would suggest the speaker to go in rural part and he will find the wastage of water more than required to grow potatoes and other livelyhoods. Such a bookish thing. I would say proper focus need to be brought to discourage wastage of water in everyfield, doemstic, industira, agriculture etc.
Hahaha, its so simple isn't it. Start growing potatoes from tomorrow. But i guess they will not be fetching huge prices in the international market. A more mature approach is how can we make our exports of Cotton based products to be more value added and hence bringing in more $