METRO, Makro complete merger

Published: July 13, 2012

Customers who shop from METRO are required to be registered and have a company customer card. This means that METRO will not sell to private consumers.

KARACHI: 

METRO Cash & Carry Pakistan and Makro-Habib Pakistan have announced on Thursday, the completion of their merger, after obtaining approval from shareholders and the anti-trust and corporate authorities of Pakistan.

The merged entity will now be known as METRO-Habib Cash & Carry (Private) Limited, and will operate nine wholesale centres in four major cities.

“The merger is now complete with the approval of the Pakistani anti-trust and corporate authority, regulatory and other approvals and the sanction of the Court,” [sic] a press release issued by the company said.

METRO Cash & Carry Pakistan (Private) Ltd and Makro-Habib Pakistan Ltd had announced their merger plans in June last year.

“With the merger of our businesses, we have combined resources to gain the financial strength to lead and grow in a challenging environment, and to create synergies targeted to generate value for our customers and suppliers alike,” METRO-Habib Cash & Carry (METRO) Managing Director David Boner said.

With its combined strength, the company will be better able to provide a comprehensive product range at good quality and competitive prices; all under one roof for customers.

With growth of its business, the company says it will enhance relationships with its suppliers by working closely with them. In order to boost sales, company officials say the merger may entail some changes in the business strategies of the new entity.

METRO-Habib Cash & Carry already has a database of large, medium and small suppliers in the domains of food and non-food articles. Company officials say the company is working on a training project for local farmers that will not only eliminate middle-men, but also improve the quality of farm produce in Pakistan.

Around 56 farmers, including companies, have undergone training programmes in Pakistan under METRO’s sister concern ‘Star Farm’. The project has enabled farmers to develop 20 traceable food products from Pakistan, to promote Pakistani products in export markets.

Out of these 56 farmers and companies, 20 were sent to Germany, where they received training and international certifications necessary for export markets. These farmers may now export their products on their own, with the help of acquired training and certifications, a company official said.

With the core domain of its business focused on food, the company has been keen to develop and train suppliers regularly with regards to food safety and quality procedures.

The company says it believes in strengthening the local economy, and procures more than 90% of goods sold from local suppliers. The company also reaches out to local farmers and producers by providing them with customised training programmes that address gaps in knowledge and technical skills; thus helping small and medium enterprises grow in both local and international markets.

Customers who shop from METRO are required to be registered and have a company customer card. This means that METRO will not sell to private consumers. The wholesaler is not a super- or hypermarket chain targeting private consumption, but a modern form of wholesale exclusively tailored to the needs of businesses and companies.

Published in The Express Tribune, July 13th, 2012.

Reader Comments (10)

  • JA
    Jul 13, 2012 - 9:21AM

    A step to monopolize the business and nothing else

    Recommend

  • Haris Farooq
    Jul 13, 2012 - 9:50AM

    With this merger they have more resources and finances. They should open another outlet in Islamabad/Rawalpindi, at the moment they have one, that too located at a place which is hard to reach for many, and like Lahore where they already have three outlets, then why just ONE for the twin cities?

    Recommend

  • Khalid Aftab khan
    Jul 13, 2012 - 11:24AM

    even now majority of shoppers at Makro and Metro are individual customers . hence instead of only focussing on business entities, the new entity should encourage individuals as well like Target and Wall mart.they should done away with the condition of having a company shopping card.

    Recommend

  • Omar
    Jul 13, 2012 - 11:35AM

    My suggestion for metro is to open a store in Sailkot because of an immense economic activity in this city. All the activities are directly linked to Export and one can imagine the scope of one who especially deals in wholesale market.

    Recommend

  • Griffin
    Jul 13, 2012 - 12:10PM

    Metro or Makro, they seriously need to improve their services. There are stores in Karachi, which provide far better service and quality products than these two.

    Recommend

  • husna
    Jul 13, 2012 - 2:21PM

    bt they restricted there customer. meaning there by to allow private consumer which immense in nature

    Recommend

  • Truth Bites
    Jul 13, 2012 - 3:19PM

    By singing into metro cash and carry franchise, they can not start selling to individuals. While most customers are individuals, business customers can get refund on GST with their tax returns, thats the whole purpose of cash and carry in bulk selling.

    Pakistan do need retail outlets for consumer market not just Metro like bulk buy.

    Recommend

  • Jul 15, 2012 - 12:35PM

    Now metro is monopolist…:(

    Recommend

  • Jul 16, 2012 - 2:13AM

    hyper star is the best……………………

    Recommend

  • Haroon Rashid
    Sep 3, 2012 - 10:45AM

    The acquisition of Makro Habib by Mr. David Boner MD Metro AG and is the largest FDI in Pakistan in retailing sector. It is understood Metro AG., would operate in adherence to Metro AG., the global standards in retailing. Metro AG., entry, merger/acquisition and growth is in the common interest of Pakistan and the company’s stake holders, share holders, and employees.
    Several lapses are noticed in reference to labeling of GM and Organic food, green power power as solar PV application at Metro AG., Pakistan.
    Metro can be instrumental in promoting Pakistan agricultural products as Rice, Mangoes, Orange/Kinoo etc., etc., to the international markets with proper grading etc., etc.
    Textiles is also an area for Metro to operate internationally from Pakistan and be a corporate citizen of Pakistan.
    Wish Metro AG., the best in Pakistan for the people of Pakistan.

    Recommend

More in Business