Report on state of CSR in Pakistan launched

"The corporate sector needs to be more socially responsible for pro-poor growth and overall welfare of society," Former MNA and entrepreneur Jehangir Khan Tareen. PHOTO: APP/ FILE

While addressing the gathering, Jahangir Khan Tareen said that thinking socially and ensuring the well-being of stakeholders holds the key to a successful and profitable business. He shared the business model of his sugar mill where he integrated the business strategy with welfare of sugarcane farmers through micro-credit and technical support.

This, he claimed, had resulted in an unprecedented increase in production and profitability. He also mentioned other welfare initiatives such as providing funds to farmers for deep well turbine pumps, building schools and roads, establishing eye camps in rural communities and provision of artificial limbs for disable people.

SDPI Executive Director Dr Abid Suleri, also present on the occasion, said that philanthropy, benevolence and corporate social responsibility must not be treated as the same, and must be regarded more consciously. 

Published in The Express Tribune, July 4^th, 2012.