Nokia launches two new phones in Pakistan

Published: May 15, 2012

Devices can be used to access Facebook, Twitter and other social media networks directly or through Nokia Browser. PHOTO: NOKIA

Devices can be used to access Facebook, Twitter and other social media networks directly or through Nokia Browser. PHOTO: NOKIA Devices can be used to access Facebook, Twitter and other social media networks directly or through Nokia Browser. PHOTO: NOKIA

KARACHI: In a bid to capture the lower end of the market, Nokia launched two new mobile phones — the Nokia 110 (Rs 3,800) and Nokia 112 (Rs 4,000) — in Karachi on Tuesday.

Designed to appeal to “young, urban consumers”, the devices can be used to access Facebook, Twitter and other social media networks directly, or through the Nokia Browser. Additionally, Nokia 112 features a preloaded eBuddy instant messaging service.

“Today’s mobile phone users want a quick internet experience that allows them to discover great content and share it with their friends – but without being held back by high data costs,” said Nokia’s Executive Vice President Mary T McDowell.

“The new Nokia 110 and Nokia 112 devices combine browsing, social media, apps, world-class entertainment and long battery life,” she added.

Commenting on the consumer habits in Pakistan, Vice President Near East Nokia Imran Mahmood said “our vision is to give the youth of Pakistan their first internet experience on a Nokia mobile device. And we are very pleased to have made great progress in this direction with our rich, affordable and power packed portfolio”

Twitter buzz

The local twitter users tweeted about the Nokia launch throughout the event. Below are some of the selected tweets from the trend #NokiaPakistan.

Top tweets

Ammar Faheem

Nokia presenting and highlighting Pakistan’s soft image – A global launch event in Marriott

jehan_ara

The Internet will bring growth, information and new occupations to Pakistan. It allows us to create & scale.

Qasim Zeeshan

#NokiaPakistan needs to launch an android phone to get popular again

Queer Karachi 

Change the name of the brand because everyone calls it “nokila” now.

ali khan

#Nokia just said there are 3.2bn people who don’t use mobile phones. Nokia 110 and Nokia 112 will cover that, with Internet.

Talal Masood

So now #Nokia is trying to kick out Chinese low-end phones by introducing #Nokia110 and #Nokia112

Nadsms © ™

Even a k550 of sonyericsson is better than a pathetic nokia smart phone :) really .

Abdullah Saad

Nokia 110, 112 internet enabled phones cost less than 4000 Rs. For the entry market. Target: Chinese devices.

Shoaib Taimur

the thing i hate about product launches etc are all the delays, boring speeches and then the disappointment.

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Reader Comments (3)

  • Mithal Gulab
    May 15, 2012 - 7:51PM

    WoW SuCH AwESoMe PHoNeZ !!!

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  • May 15, 2012 - 8:05PM

    This is a step in the right direction, but what Pakistan really needs is more affordable and robust mobile Internet devices such as smartphones and tablets to help spread knowledge and access to online education for its young demographics. This is likely to happen as the technology enables costs and prices to come down and bandwidths to increase in the next couple of years.

    http://www.riazhaq.com/2012/04/pak-virtual-u-wins-top-ocw-award.html

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  • Fahd Fayyaz Kardar
    May 16, 2012 - 12:07AM

    I cant comprehend the fact that almost everywhere in the Asian continent you can find Lumia phones of Nokia but they are yet to arrive in Pakistan. Meanwhile others phones are making inroads into Pakistani smartphone market Nokia has yet to cover ground in that respect.

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