Planned in collaboration with the Indian Commerce Ministry and Trade Development Authority of Pakistan (TDAP), the exhibition by Lifestyle Pakistan (LP) will showcase the best of Pakistani fashion, textiles, accessories, home furnishings and other items at over 300 stalls, said LP spokesperson Sidra Iqbal.
The four-day show aims to attract around 30,000 visitors everyday from Indian trade industry and international buyers.
“Top 100 Pakistani firms will be participating in the event,” Iqbal said, adding that the participants include fashion designer Deepak Perwani, Kamiar Rokni, Faiza Samee, Maheen Khan, Rizwan Beyg, Maria B and Nilofer Shahid.
Pakistan-based companies dealing in textiles, home textiles, readymade garments, sportswear and handicrafts will display their products at the exhibition. The companies taking part in the showcase include Orient Textiles, Nishat Mills Ltd, Gul Ahmed Textiles (Pvt) Ltd, Bonanza Garments, AlKaram Textile Mills (Pvt) Ltd, Junaid Jamshed, Khaadi, Chen One, Eden Robe and Ensemble (Pvt) Ltd.
The LP exhibition will help Pakistani products enter one of the world's largest consumer markets. It will introduce high quality Pakistani products infused with rich culture to Indian business community and people at large and at the same time provide top Pakistani enterprises with a platform to meet Indian authorities and discuss trade-related issues.
COMMENTS (7)
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This is a great step. Many Indians love Pakistani talent in food, clothes, Television, Music.
Now we will get to see Pakistani products as well.
Even though our relations will never improve, such small gestures can clear a few misconceptions
@ AsifAmeer
Or the economy has failed Pak rupees? . Japanese currency has been weaker than Pakistani currency. On the other hand, Nepali and Afghani currency is stronger. That doesn't mean a small economy like Nepal (only $10 Billion GDP) is better than Pakistani economy! . It what you are capable of making/quality etc. A weak currency can infact support you if you are POTENT enough!
Its not a where the product is made, but for how much. And the "how much" part is getting hammered by the FOREX devaluation which shows up in higher prices for raw material, hence margin compression. No matter how you look at it, the Pak Rupee has miserably failed the Pak Economy.
@Pinto
Did you bother to read the news article!
Pinto's comment is a classic example of people who like to be reply (comment) without even listening to (read) the question!
@Pinto: Read the article. India is only reciprocating what Pak did in February. Trolling is an art that you have mastered my friend.
Never expect this kind gesture from pak.