EFU Life Assurance Limited and Askari Bank Limited’s ‘Islamic Banking Services’ have entered into a distribution alliance for EFU Life’s Window Family Takaful Products under a dedicated brand ‘Hemayah’. Speaking at the occasion, EFU Life Executive Director and Chief Strategy Officer Mohammed Ali Ahmed said, “There is a huge potential in Shariah compliant takaful solutions for Pakistan and introduction of Bancatakaful products through Askari Bank is a step towards providing Shariah Compliant investment and protection to the bank customers for their long-term impending financial needs.” Askari Bank Limited Country Head Islamic Banking Services Fahd Sardar Khan said the bank under its new sponsor is actively pursuing the growth of Shariah compliant banking in Pakistan.
Published in The Express Tribune, August 22nd, 2015.
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