Handmade products by women entrepreneurs are being showcased at a two-day exhibition at the Serena Business Complex to highlight women’s economic empowerment, said a press release.
The event titled “Women in the Creative Industry” has been organised by UNIDO in partnership with Serena Hotels, according to a press release issued on Saturday.
UNIDO-Women Entrepreneurship Development Programme interventions in the country specifically focus on promoting gender integration in creative, sub-sectors of marble mosaic, inlay and handicrafts, home textiles and gems and jewellery.
Over the past two years, aspiring Pakistani women entrepreneurs have been trained by international and local experts in developing creativity for innovative designs, gems identification, carving, faceting and jewellery making amongst others in collaboration with partners.
Women entrepreneurs from across the country have been provided with a platform to develop linkages with national and international markets, develop partnerships with value chain operators and network with persons in related industries. A variety of products including jewellery, handicrafts, mirrors, clocks and wall hangings are on display at the event.
Published In The Express Tribune, June 24th, 2012.
More in PakistanSpotlighting the masculine vulnerabilities to AIDS