Upping the ante: HSY styles Brooke Shields for Hollywood event

Actor wears navy blue gown from designer’s ‘Divine Decadence’ collection


Our Correspondent October 22, 2016
Sheilds rubbed shoulders with fashion bigwigs including the likes of Calvin Klein, actor Julianna Margulies, Elizabeth Olson and Misty Copeland at the event. PHOTO: FILE

LAHORE: Pakistan has definite glamour that often gets relegated to the background by international media. HSY, however, showcases that side with a flare that comes naturally to him whether it’s at fashion weeks, on TV or at red carpets. Recently, he made international and local headlines for dressing Hollywood bombshell Brooke Sheilds in a custom made dress.

A touch of flair: Taking a walk through the history of fashion

Brooke Shields wore a navy blue stone encrusted gown to the star-studded American Ballet Theatre’s 2016 iFall Gala at the Lincoln Center in New York City.

The self-proclaimed King of Couture, Sheru as he is fondly known, became the first Pakistani designer to dress a leading Hollywood celebrity for a red-carpet event in recent times. At the gala, Sheilds rubbed shoulders with fashion bigwigs including the likes of Calvin Klein, actor Julianna Margulies, Elizabeth Olson and Misty Copeland and gave HSY’s creation a vantage point like no other.

According to a press release, HSY shared that it was Shields who hand-picked the gown herself online as she came across images from PFDC L’Oreal Paris Bridal Week (PLBW) released from HSY’s Divine Decadence collection.

“I am honored that Brooke Shields chose to wear HSY, that too, at such a prestigious gala. When her team first reached out, I was floored, having always admired her for the multi-faceted force that she is and knowing the potential impact it has when someone of her incredible stature chooses to wear a designer from Pakistan,” said HSY.

The screenshot: New York Fashion Week

“In a time where the politics of division is gaining traction, fashion truly recognises no boundaries. That Brooke Shields hand-picked the gown from images she saw of my collection at PLBW is manifest of the impact and resonance our fashion weeks have worldwide. We are very proud,” he added.

HSY’s collection at this year’s PLBW was one of his best ones in the past few years. We are certain that the designer will continue to set new precedents for himself.

Published in The Express Tribune, October 23rd, 2016.

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COMMENTS (3)

Ali Z | 7 years ago | Reply He is welcome to style my grandmother as well.
Xman | 7 years ago | Reply Access to market is one of the key ingredients for exports. It's a tried and tested method by which many governments get to export their country's sub standard products by blocking other countries (using media propaganda, lobbying, and getting favourable tariffs) This is where the government needs to step in, to be able to get Pakistani products a preferential treatment though bilateral trade agreements, and promotional opportunities. Pakistani products get sidelined even though they are sometimes better than competition should there be a level playing field.
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